I grew up in a small town in the Midwest, thriving with my co-curricular activities and spending a lot of time with friends. As a grade school student, I participated in everything from choir to theatre to musicals to band to forensics (public speaking) to Destination Imagination. An ambitious creative, I first had dreams of being an actress.
Those dreams shifted as I grew older and started a new season of life at the University of Wisconsin - Stevens Point. Eager to kick off my career, I graduated in three years with a bachelor's degree in communication with an emphasis on media studies. I worked many service jobs throughout this time to support my path, developing key customer service and intrapersonal skills.
Weeks after graduating, I followed another lifelong dream of mine and relocated to the New York City area, learning a lot about myself and the world in a short time. Due to the fast-paced culture of the east coast, I had several jobs while there, including various integrated digital marketing roles with a heavy focus on content and social strategy in the wholesale fashion, niche beauty, and entertainment/publishing industries.
I eventually returned to the midwest to be closer to family again, working a variety of freelance gigs in the marketing and events space until committing to a part-time role at a local magazine. I later transitioned to a full-time opportunity, working for a professional services firm specializing in CRM (customer relationship management tools like Microsoft Dynamics 365 and Salesforce) and marketing automation implementations.
I worked at Ledgeview Partners (now FORVIS) for four years, owning a wide umbrella of marketing management and processes, including: social media marketing, marketing automation, email marketing, paid advertising, content marketing, writing, editing, website development, marketing analytics, blog management, digital strategy, video marketing, and brand development.
During my time there, I was honored by the Dynamics 365 marketing community in receiving the Brooke Webb Smith Memorial Award for my contributions to the space. As a part of the (then) two-person internal marketing team, we were also recognized by the Microsoft Partner community for achieving excellence in digital marketing in 2019/20, ranking eighth overall among 39,000 global partners. This expansive role and flexible work culture allowed me to play to my strengths and enhance my entrepreneurial and leadership skill sets.
In November 2019, I was honored to represent the U.S.A. as an independent diabetes advocate, where I spoke about insulin affordability and accessibility at the Change.org All Team Retreat in front of a staff of more than 200. In late December 2021, I transitioned to the team at Beyond Type 1, where I now work as a marketing campaigns manager. Having contributed to the diabetes space in a freelancing and volunteer capacity for over eight years and feeling so passionately about service, this move felt like a natural step.
In August 2021, I self-published my first children's book, "Rosie Becomes a Warrior," and later turned it into a series, which now includes “Rosie the Type 1 Diabetes Warrior Goes to Diabetes Summer Camp.” Since it was published, books in the series have frequently been ranked among the Top 20 Children’s Books on Disease on Amazon.
I am an ambitious, big-picture, empathetic, inclusive, strategy-focused leader and lifelong learner who prioritizes mental health and positive intention daily. I hope my work can help all who are touched by it lean into their gratitude, feel empowered and seen, and become their most rooted selves.
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